Privacy Policy

Who we are

The K Perspective is a search visibility and SEO consultancy operated by Kareen Liez Datoy. In this policy, “we”, “us”, and “our” refer to The K Perspective, and “you” refers to anyone who visits our website or contacts us. You can reach us at info@thekperspective.com.

What information we collect

We collect personal information only when you provide it or when it is needed to run the site:

• Contact form: your name, email address, business name, website address (optional), and the message you send us. This is the main way we collect lead information.
• Newsletter signup: your email address, used to send The Visibility Brief.
• Search visibility checker: the website address you submit for analysis. We do not require you to create an account or provide personal details to run a check.
• Booking a call: our booking links open a third-party scheduling service, which collects the details you enter there under its own privacy policy.
• Technical and usage data: like most websites, we automatically collect limited technical information such as your approximate location (country/city level), browser and device type, pages visited, and referral source, using cookies and analytics tools.

How we use your information

• To respond to enquiries, provide proposals, and deliver our services.
• To send you the newsletter if you subscribed. You can unsubscribe at any time using the link in any email.
• To run the search visibility checker and generate the report you requested.
• To understand how visitors use the website so we can improve it.
• To meet legal and accounting obligations, and to prevent spam and abuse.

We do not sell, rent, or trade your personal information. We do not use the information you submit through forms for unrelated marketing, and we do not send marketing emails to people who have not asked to hear from us.

Cookies and analytics

This website uses Google Analytics 4 to measure aggregate traffic — for example, which pages are visited and how visitors find us. Analytics data is used in aggregate and helps us improve the site; it is not used to identify you personally. You can block or delete cookies in your browser settings, and Google offers a browser add-on to opt out of Google Analytics entirely. Blocking cookies does not prevent you from using the site.

When we share information

We share personal information only with service providers that help us operate, and only as much as they need:

• Email and hosting providers that deliver our contact form messages and newsletter.
• Analytics providers (such as Google) that measure website usage.
• Scheduling tools that handle appointment bookings.

We may also disclose information if required by law or to protect the rights and safety of our visitors and our business.

How long we keep information

We keep enquiry and lead information for as long as needed to respond to you, provide our services, and maintain reasonable business records. Newsletter subscribers stay on the list until they unsubscribe or ask to be removed. When information is no longer needed, we delete it or anonymise it.

Your rights

Depending on where you live, you may have the right to access the personal information we hold about you, correct it, delete it, object to or restrict certain uses, or withdraw consent (such as unsubscribing from the newsletter). To exercise any of these rights, email us at info@thekperspective.com and we will respond within a reasonable time.

Data security

This website is served over HTTPS, and access to submitted information is limited to the people who need it to respond to you and deliver our services. No method of transmission or storage over the internet is completely secure, so while we take reasonable measures to protect your information, we cannot guarantee absolute security.

Children

Our services are intended for businesses and professional use. We do not knowingly collect personal information from children.

Links to other websites

This site contains links to external websites, including client projects, booking tools, and social media profiles. We are not responsible for the privacy practices of those sites, and we encourage you to read their policies before providing personal information.

Changes to this policy

We may update this policy from time to time to reflect changes in our practices or the law. The “last updated” date at the top of this page shows when it was last revised.

Contact us

If you have any questions about this policy or how we handle your information, contact us at info@thekperspective.com or through our contact page.